a writer. It's what I do best. It's how I make a living.
I am a copywriter by trade, and what I like about that is twofold. First, it's
the best cure for verbosity. In copywriting, you must make your point
quickly. You must be dense—in the best sense—and cram a lot of
meaning into very few words. For someone who spent a lot of time reading
dictionaries for pleasure growing up, selecting the right word, the one
that says it all, is something akin to nirvana.
Secondly, some people mistakenly think that copywriting refers to
trademarks or legal patents—something dry. That amuses me because
it's exactly the opposite. My creativity is demanded on every project, and
I thrive on that. Copywriting is about ideas that pop. It's about clever
wordplay. It's about puns and rhymes; sometimes it's about humor and irony.
Most importantly, it's about good writing—clear, concise and
Copywriting is the most varied writing I've ever done. I've written
five-word taglines, four-panel brochures and 10,000-word websites. I've
written for consumer audiences, trade audiences, patient audiences and
physician audiences. I have used my words to promote products or awareness
for companies as different as Pfizer and MGM Home Entertainment.
With both in-house and agency experience, I have particular expertise in entertainment and healthcare. But I'm a quick
study in any industry. Furthermore, I have developed a work philosophy from
my time in-house that shapes my freelance approach today. I want to be the
easiest person to work with because that's who I hired time and time again
when I myself sought freelancers.
In short, I aim to be your go-to person, the one who gets the job done on
time and on strategy. You get what you ask for, not some strange variation
on theme. You get it with a smile, not with ownership issues. Best of all,
you don't have to hold my hand. Let me take something off your plate and
deliver exactly what you need.
As a copywriter, my specialties include:
That said, I can handle just about any writing
or editing assignment, so try